On Strategy Showcase

A podcast by Fergus O’Carroll - Sundays

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242 Episodes

  1. Temptations' Halloween campaign suggests giving your cat an alternative to eating you, with Jack Spicer of Adam&EveDDB

    Published: 10/21/2021
  2. Lurpak's strategic pivot with Rory Foster of W+K, London

    Published: 10/12/2021
  3. Out of Google Labs, Apple and W+K comes Arts & Letters. A look inside with Andy Grayson, Head of Strategy

    Published: 10/7/2021
  4. The Cannes Lion winning "Connected Island" with Aoife Murphy and Kris Clarkin of Boys+Girls, Dublin, Ireland

    Published: 8/26/2021
  5. KFC on the importance of "radical honesty," with Neasa McGuinness of Mother and Jack Hinchliffe of KFC

    Published: 8/12/2021
  6. Rockstar Energy Drink's pivot from high-octane lifestyle to fueling personal achievement

    Published: 8/4/2021
  7. What Taylors coffee bags can teach us about embracing the obvious, with Loz Horner of Lucky Generals

    Published: 7/15/2021
  8. Is Accenture Interactive's CEO, Brian Whipple building the agency we've always promised, and on a global scale?

    Published: 7/9/2021
  9. Repositioning the AXE brand with Caroline Gregory, Global Brand Director at Unilever and Elizabeth Paul, CSO, The Martin Agency

    Published: 6/29/2021
  10. FIFA's Midnight Ramadan League and how diversity initiatives can be more effective when they make us discover our own biases

    Published: 6/17/2021
  11. The U.S. Army's recruitment strategy with Kevin Richey, EVP Planning, DDB, Chicago

    Published: 6/9/2021
  12. Diageo’s Global Consumer Planning Director, Andrew Geoghegan, on building a portfolio-wide culture of effectiveness

    Published: 5/24/2021
  13. Nike's 2020 with Wieden + Kennedy Global Group Strategy Director, Paula Bloodworth

    Published: 5/7/2021
  14. Popeye's Chicken and Burger King with GUT Global Chief Strategy Officer, Fernando Ribeiro and ECD, Juan Javier Pena Plaza

    Published: 4/30/2021
  15. Andy Nairn of Lucky Generals on their Amazon Alexa work and his new book "Go Luck Yourself"

    Published: 4/15/2021
  16. Tango soda's "Sticky Moments" campaign with Ray Patterson of Britvic and Rachel Walker of VCCP

    Published: 4/9/2021
  17. Julian Cole on what to expect from the Planning Dirty Academy

    Published: 4/4/2021
  18. Accenture's "Let there be change" campaign with CMO Amy Fuller

    Published: 3/27/2021
  19. The Oatly brand and the spot they cleverly knew others would hate

    Published: 3/21/2021
  20. Toyota and the challenge of a house of brands with Kathleen Kindle of Saatchi

    Published: 3/6/2021

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Where marketers tell the stories behind the strategies that led to amazing campaigns.