The truth behind the Michael Cera campaign

On Strategy Showcase - A podcast by Fergus O’Carroll - Sundays

Categories:

Business

Chris Beresford-Hill, Worldwide Chief Creative Officer at BBDO shares the real story behind the Michael Cera campaign, one he lead while at Ogilvy. Frustrated by how it was being told, he shares the reality. Thanks to JIRA for sponsoring this episode and to Tracksuit for supporting our show.