031 - Master The Art Of Storytelling: How To Use The And, But, Therefore Technique
Content Marketing School: Social Media, Video, AI, Podcast, and LinkedIn Tips for B2B Professionals, Consultants, and Entrepreneurs - A podcast by Annette Richmond, MA
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Send us a text Storytelling is one of the cornerstones of content marketing, which is why I was excited to have Danielle Hennis, presentation coach, join me to share the and, but, therefore, storytelling framework. Topics included: 🔹What the And, But, Therefore storytelling technique is, and how to use it. 🔹Our brain's rational and instinctual sides and why tapping into both is essential 🔹Why creating a story arc is important. (Imagine a movie with no drama) 🔹How to ke...
